Sunday 28 April 2013

Logo Design


In the field of advertisements, films, organisations, etc. each have their very own graphic trademarks in order to promote their public recognition. Logos are normally made up of symbols or words representing what they are. Logos are an important aspect when it comes to Graphic Design, as they are not the easiest to create, bearing in mind your producing an image that embodies a certain organisation. Therefore the task has to be carried out to perfection and it requires a clear simple initiative.

Logos are created to be remembered; however logos may sometimes be only as good as the marketing behind them. When a logo is created work is required in order to make them not only a recognizable symbol but also a household name. Once the brand is famous the writing often becomes secondary and what is remembered is the pattern. A mobile app named logo quiz is a prime example, where you see a logo and you have to guess the name of the company.
The technology has changed, the symbols were made and displayed with everyday common materials, since the advent of technology, it has been easier to create a high quality finish; there are now an immense variety of colours to choose from. The choices of a finish are now almost endless. The images can now be viewed at a low cost before being produced. From our own experiences the success of such imagery is obvious.




“The Logo Designer” (No Date) [Online] Available at:
 http://www.adigitaldreamer.com/articles/logo-designer.htm [Accessed 10th April]




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